Salma Abu Deif Brings Egyptian Representation to Loewe’s Global Campaign

Egyptian actress Salma Abu Deif Featured She is among the faces of the new Loewe campaign launched earlier this week, marking the 180th anniversary of the Spanish luxury house, joining a group of international figures chosen to represent the brand’s legacy of craftsmanship. Photographed by New York-based artist Talia Chetrit, Anniversary campaign It brings together … Read more

Jamie Dornan leads Loewe’s Paula’s Ibiza 2025

Jamie Dornan leads the LOEWE Paula’s Ibiza 2025 campaign, along with actor Enzo Vogrincic. Photographed by Gray Sorrenti, the series unfolds along Portugal’s rugged coastline. Inspired by the essence of the original Paula’s boutique—a symbol of Ibiza’s free-spirited past—the collection channels that legacy into a wardrobe characterized by relaxed silhouettes and tactile richness. Photo Credit: … Read more